On Location Data Program
Sense, analyze, and shape demand in real time with an affordable, cyclical, and instantly deployable solution.
Sense, analyze, and shape demand in real time with an affordable, cyclical, and instantly deployable solution.
At On Location Data Company, we want to help you overcome your greatest marketing challenges. That’s why we created an innovative marketing tool to help you accomplish just that.
The On Location Data Program is a unique, results-driven service designed to bring visibility to marketing opportunities you may have missed in the customer purchasing journey. Through our solution, you gain actionable insights that can be used to improve your marketing campaigns and expand your audience reach. This tool is not only affordable, but also can be instantly implemented and used continuously to refine marketing efforts. Our product helps improve your business by following a three-pronged process: sensing demand, analyzing demand, and shaping demand.
Sensing demand for your product or service is an important part of marketing. One of the best ways to gauge demand is by measuring footfall traffic in your area. By mining precise location data from mobile apps, we help our clients understand customer behavior at target locations and identify active high intent audiences. Our footfall tracking system provides accurate data on where the shoppers are, when they were there, and how long they were there to help clients see trends in behavior.
The next step in the process is to analyze the collected location intelligence. Our service comes complete with a data visualization dashboard made to turn the data you possess into a data analysis report that’s simple to understand and easy to access. This is where you can learn about consumer behaviors and adjust your marketing tactics as you see fit.
Finally, it’s time to shape demand around your product or service, which is done by understanding your audience. Understanding who your market really is allows you to accurately target the right audience for your product or service. Our solution is designed to take the guesswork out of finding your ideal audience by analyzing the various metrics that come with foot traffic data. With this crucial information, you can easily increase the effectiveness of your marketing campaigns by advertising in areas you know your audience frequents.
We offer free consultations. Simply give us one or two critical or competitor locations and we can put a map together revealing who’s been there in the last 30 days.
On Location Data Company closely follows the guidelines set by the California Consumer Privacy Act (CCPA). Although we collect mobile location data, we don’t share anything that could be considered protected personal information (PPI). This means we’ll never collect names, addresses, and other private information. Additionally, we employ data tracing to monitor and protect data from being resold and shared inappropriately.
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